This was a brief from Scottish & Newcastle UK, to create a new brand of Cider. We had to come up with name, brand, design and concept for advertising campaign. This is my and my team partner Gunnar, entry for that competition. We create Abrahams brand, and we connected it trough design and advertising campain with young, dynamic and great british music. That’s why Abrahams. Sound good campaign.

abrahams-cider

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